BitTorrent Launches A Legal Video Download Store
BitTorrent hopes a well-stocked digital film store with thousands of titles at reasonable prices can wean its audience away from pirated video.
By W. David Gardner
InformationWeek
February 26, 2007 10:06 AM
BitTorrent launched its long awaited BitTorrent Entertainment Network Monday, hoping that its well-stocked digital film store with thousands of titles at reasonable prices can wean its audience away from pirated video.
Claiming 135 million users, the company said its software features a digital rights management system that blocks users from copying and sharing files. In an effort to convince its audience -- primarily young males -- to use the network, the firm has deliberately set content prices low. New release movies are priced at $3.99, for instance.
